Immersive talks, Disney Behind the Scenes, Universal CityWalk, Disney Springs, Full Sail, and free time — with high-level international networking.
AGTU Experience
Schedule · Oct 2026
Who you'll meet
Academic leaders, global executives and international guests. Curated content, no room for improvisation.
9:00 AMTalkService Excellence and the Customer Experience
Mentor and consultant focused on customer delight, employee experience, and service excellence. He spent 15 years as an executive at The Walt Disney Company Brazil, completing the company's management, leadership, and service training programs and leading marketing for TV, events, and music.
2:30 PMTalkThe Future Is Intelligent: Innovation and AI in professional transformation
Bachelor's in Chemical Industrial Engineering from USP Lorena, master's and doctorate in Biotechnology from USP, post-doctorate in Chemical Engineering from USP. Executive MBA in Higher Education Management from UNAMA. She is Adjunct Director of Regulation and Quality and Institutional Census Lead at Grupo SER Educacional S.A.
4:00 PMTalkFrom résumé to migration strategy — how your professional path can open doors in the United States
Senior business and marketing executive with 30+ years in strategy, innovation, and commercial expansion across Latin America (Unilever, Mondelēz, Bunge, Bauducco). In the U.S. market since 2018; senior consultant at Maestro Strategy Consulting since 2022, focused on business structuring and immigration pathways (EB-2 NIW, EB-1, L-1, E-2). BA in Communications (FAAP), marketing graduate studies (ESPM), and executive leadership training (Fundação Dom Cabral).
6:00 PMVisit · eveningDisney Springs · open-air shopping
Pour les étudiants internationaux en master de l'AGTU, visiter Disney Springs après des échanges avec des dirigeants Disney constitue une expérience culturelle, sociale et éducative majeure dans l'une des destinations retail et divertissement les plus emblématiques de Floride centrale. Le site rassemble boutiques, restaurants, spectacles vivants et activités d'hospitalité dans un cadre qui reflète l'envergure et la sophistication de l'industrie mondiale du tourisme aux États-Unis. Lors de cette visite, les étudiants observent des exemples concrets de gestion de l'expérience client, branding, marketing international, exploitation d'événements et dynamiques économiques liées au tourisme. L'expérience favorise aussi les interactions interculturelles, le réseautage et l'intégration sociale dans un environnement décontracté et dynamique, au service de l'adaptation culturelle des étudiants internationaux. En outre, découvrir une destination mondialement reconnue comme Disney Springs permet de mieux saisir l'impact économique et culturel des secteurs du divertissement et de l'hospitalité sur le développement d'Orlando et sur l'économie de la Floride.
Driving Visitation, Economic Impact, and Destination Success
Talk with Patrick Yvars in partnership with Visit Orlando on visitation, economic impact, and Orlando's success as a global destination.
10:00 AMTalk · 10:00 AM–12:00 PMThe New Role of Leadership in the AI Era
More than 35 years in the entertainment industry as a C-level executive and board member. He was CEO of The Walt Disney Company Brazil for over 10 years, leading the implementation, development, and integration of 12 business lines in Brazil. Previously, he was Latin America General Manager for 17 years at the Paramount–Universal Studios joint venture.
1:15 PMTalkAI Without Governance Is Risk Automation
Founder and CTO of Grupo OneSolution, with more than 30 years in technology. A Microsoft technologies and AI specialist, he turns business problems into data and AI solutions that reach production—data analytics, BI, intelligent automation, systems integration, and governance. An Open Mind Brazil member, he leads discussions on responsible AI adoption, LGPD, and Shadow AI with real field cases.
2:15 PMTalk · 2:15–3:45 PMCareer Internationalization as a Competitive Edge
Attorney, master's in Business Administration from Universidade da Amazônia (Unama). Specialist in Business Law and Higher Education Management. Professor. President of Abrafi and General Director of ABMES. Director of Regulation at Grupo SER Educacional.
4:00 PMTalk · 4:00–5:00 PMCommunication in the Age of AI
Marcelo Braga is one of Brazil's leading media executives, with a career built on innovation, audience leadership, and a deep connection to music. He started as a DJ in the 1980s, moved into radio leadership, and led stations and networks in Brazil and Europe to top audience rankings. He has led projects in TV, with major labels and digital platforms. As General Director of Rede Mix, he keeps music at the center alongside strategic business vision. He also leads the launch of Forbes Radio—the brand's first in the world—with lifestyle content and music.
5:15 PMVisit · UniversalVisite d'Universal CityWalk
Orlando offre d'importants avantages culturels, sociaux et éducatifs qui vont au-delà du divertissement. En tant que destination mondialement reconnue accueillant des visiteurs de nombreux pays et cultures, CityWalk permet aux étudiants de découvrir la culture sociale américaine, l'hospitalité, les opérations du secteur touristique et les environnements de consommation dans un cadre réel et dynamique. La visite favorise également le réseautage, les interactions interculturelles et le renforcement des liens entre étudiants en dehors de la salle de cours — particulièrement pertinent pour les étudiants internationaux qui s'adaptent à un nouvel environnement académique et culturel. De plus, l'exposition à l'un des principaux pôles touristiques et de divertissement d'Orlando aide à mieux comprendre l'importance économique et entrepreneuriale des industries de l'hospitalité et du tourisme en Floride centrale, région internationalement reconnue pour le tourisme mondial, la gestion du divertissement et l'innovation en expérience client.
8:00 AMExclusive tourDisney operations backstage · Magic Kingdom
Exclusive backstage experience at Magic Kingdom (groups of about 20): technical areas, costumes, infrastructure, and operational processes behind Disney operations.
Free time in the parkFree time in the parkFree time in the park
After the Disney Behind the Scenes Experience, free time at Magic Kingdom to enjoy attractions and the park at your own pace.
Campus visit · Winter Park
Visit to Full Sail, known for entertainment, media, arts, and technology programs with hands-on learning and strong industry ties in the United States.
12:00 PMClosingFarewell and free time in Orlando
Free time after the Full Sail visit for individual activities in Orlando, closing AGTU Experience Orlando 2026.
Sélection · édition précédente · Témoignages réels
Regardez une sélection de vidéos de témoignages de participants à l’AGTU Experience Orlando l’an dernier — attentes, moments du voyage et apprentissages, en direct de la communauté.
Écouter quelqu’un qui a déjà vécu ce voyage est la façon la plus honnête d’imaginer le vôtre.
Participants
Édition 2025
Archive visuel
Un parcours dans les lieux qui façonnent l’immersion — campus, parcs et ville — vécus comme lors de l’AGTU Experience.
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Questions & contact
Registration for AGTU Experience Orlando 2026 is closed. This channel is for confirmed participants: questions about the schedule, travel logistics, documents, or on-site support.